Search Engine Optimization

Drive organic search to your site

Let the world know what a great website you have and what great products or services you provide

SEO growth for your business

Too often businesses focus on creating a very nice looking website that shows off their brand identity. 

However, without implementing SEO, they fail to attract organic search. Isn’t it a waste of money and energy to invest on something spectacular that nobody will visit? 

At Evridigit we want to make sure that your website will be highly ranked by search engines so that your most valuable audience find you online.

 

 

Our SEO services

Keyword research & strategy

SEO competitive analysis

Technical SEO audit & optimization

Link & backlink building​

Content optimization

SEO analytics & reporting

Keyword research & strategy 

You can have the most relevant website for a keyword. But if it isn’t optimized properly it’s unlikely to get lots of organic traffic. Your website should answer your customers’ questions. To be able to do that, first you must understand what are these questions.

At Evridigit, every time we start a new project, we analyze in depth the interests and needs of your target audience. We try to understand how your customers search Google to find products that fill their needs and what keywords they need. In this way we can conclude on the keywords and keyphrases that your content should target.

After we research your keyword strategy, we implement our keyword strategy through various elements of your site like title, description and header tags. Keywords allow search engines to properly rank your content, and also help users find relevant content to their search queries.

Technical SEO audit & optimization

One common mistake that many people do is to believe that finding the right keywords and creating great SEO friendly content will make a website fly. 

However, even the greatest content will not lead your website to success if the rest of it is crumbling. Collapsing architecture, broken links,  and other issues concerning site structure, navigability, breadcrumbs, meta tags, header tags, etc. will undo all your efforts.

A technical site audit is the process of looking at a site, assessing its performance in terms of structure and SEO compliance, and identifying areas for improvement. At Evridigit we ensure that your website is decent in both the aspects of content and technical condition. 

SEO competitive analysis

A competitive analysis is an essential step when developing your SEO strategy. Often organizations skip this important step and get right into keyword mapping, optimizing content, or link building. However, by ranking competitors for our chosen keywords, we can understand who those competitors are, why they are a threat, and which strategies we should implement to compete them.

By the end of your business competitive analysis, you will be able to understand who is winning organic visibility in your industry, both on desktops and mobiles, what keywords are valuable, and which backlink strategies are working best. Then all these will be used to gain and grow your own site’s organic traffic. Also, we can determine how difficult it will be to outperform them and the amount of resources that it will take to do so.

Link & backlink building

In order to have content marketing, you have to have lots of linkable content. For this reason, one of the key components of our SEO strategy consists of link building to the landing pages we targeted with our keyword research.

Additionally, we consider that building a strong backlink portfolio is crucial for your site SEO success. Backlinks are links that are directing to your website from elsewhere on the internet. Multiple backlinks from authoritative resources help you build trust in the eyes of search engines. This causes your website to rank higher as a result.

The backlink building process includes: spotting new link building opportunities, maintaining a clean and tidy backlink profile and timely getting rid of toxic backlinks, so that your site will not get penalized by Google for having too many toxic links.

Content optimization

Producing quality, authoritative content is a key factor in our SEO services. We want to make sure that every piece of your site content is unique. Our team will create new content for you or will review your site and rework on your content to fix any issues that may hinder your ability to rank well. Content SEO optimization works on three directions: search engines, social media sharing and user engagement.

SEO analytics & reporting

Typically, SEO consultants build backlink profiles, handle onsite SEO, recommend content marketing strategies, review analytics, and track results. 

However, at Evridigit we believe that a great service to provide to you is also provide you with reports that show you how well all SEO optimization efforts are working for your website.There are many metrics you can track on a daily, weekly, or monthly basis to keep your SEO plan on track and measure your success. 

Our data analysts help to both gather and interpret large sets of data in order to provide you with monthly reports that show how well your site ranks for keywords related to your business, keyword growth over time, traffic patterns, etc. The contents of these reports depends on the nature of your business. For example, if you’re running an e-commerce site, you may be more interested on reports that show how SEO tactics affected your conversions, whereas if you are running a new website, your reports most probably will focus more on the effects on traffic.

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